
*Dive Evaluation Report from (C.O.R.E.)
The Council on Retail Excellence
Rick’s Dive ‘N Travel Center recently received a mean score
of 9.63 out of the possibility of 10 from the Council on
Retail Excellence in association with the Diving Equipment Manufacturers
Association (DEMA) This was done randomly & without any notice by a secret
shopper from the DEMA association. This included items such as
staff personnel appearance, knowledgeable staff, friendly, helpful, store
cleanliness, well merchandised, adequate inventory, store layout, well
lighted, inventory priced, product information & manufacture catalogs,
cross-selection of inventory, posted schedules for classes and dive
travel, flexible classes, both group & private, student orientation with
full disclosure of times, dates, costs & requirements. Activities noted
such as dive travel, local travel to warm water destinations, social
activities, non diver activities, annual calendar of activities,
communications with Newsletter or E-news and community involvement. Rick’s
has and will always will make sure our customers are first and foremost as
they are also our “Dive Buddies”
By the way, the average of all other dive
centers was 7.96.
Store
Hours
|
Monday - Thursday
|
9:00
am - 6:00 pm
|
| Friday |
9:00
am - 7:00 pm
|
|
Saturday |
9:00
am - 5:00 pm
|
By appointment after hours
Call 1-800-521-3541
|

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"Go
confidently in the direction of your dreams...
Live the life
you have imagined at Rick's."
