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This was done randomly & without any notice by a Secret shopper from our Trade association (DEMA) This included items such as: Staff personnel appearance Knowledgeable staff Friendliness & helpfulness Well merchandised Adequate inventory Store layout, well lighted, inventory priced Product information & manufacture catalogs Good cross-selection of inventory Posted schedules for classes and Dive travel destinations Flexible classes, both group & private along with a student orientation with full disclosure of times, dates, costs & requirements Activities noted such as dive travel & local warm water destinations Social activities, non diver activities, annual calendar of activities, communications with Newsletter or E-news Community involvement on a regular basis Rick’s has always made sure that our customers are first and foremost as they are our friends & our “Dive Buddies” By the way, the average of all other dive centers was 8.1 and ours was a TEN in all Categories Flexible classes, both group & private, student orientation with full disclosure of times,dates, costs & requirements. Activities noted such as dive travel to local warm
destinations Store Hours
"Go confidently in the direction of your dreams... Live the life you have imagined at Rick's."
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Come go Diving with Rick's! |
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Rick's Dive
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